Saturday, 15 October 2011

Colours and Fonts

Mike and I have talked about what colours and fonts we are going to use. This is to allow the material we make to stand out and catch peoples eyes as they walk past the notice board or adshell poster. We began with finding out what each colour ment and what sort of power they have.

Effects of colour (in relation to following colour scheme options)

RED. Physical
Positive: Physical courage, strength, warmth, energy, basic survival, ‘fight or flight’, stimulation, masculinity, excitement.
Negative: Defiance, aggression, visual impact, strain.

red is a powerful colour, representing blood, anger, chaos. And also it is a powerful colour often seen surrounding people of power.

BLUE. Intellectual

Positive: Intelligence, communication, trust, efficiency, serenity, duty, logic, coolness, reflection, calm.
Negative: Coldness, aloofness, lack of emotion, unfriendliness.

Blue is the colour of the mind and is soothing;

YELLOW. Emotional
Positive: Optimism, confidence, self-esteem, extraversion, emotional strength, friendliness, creativity.
Negative: Irrationality, fear, emotional fragility, depression, anxiety, suicide.

Yellow is an uplifting colour, like the effects sunlight has on people it can brighten them up and make them seem lighter than they are

GREEN. Balance

Positive: Harmony, balance, refreshment, universal love, rest, restoration, reassurance, environmental awareness, equilibrium, peace.
Negative: Boredom, stagnation, blandness, enervation.

It is the colour of balance and nature.

VIOLET. Spiritual
Positive: Spiritual awareness, containment, vision, luxury, authenticity, truth, quality.
Negative: Introversion, decadence, suppression, inferiority.

The shortest wavelength is violet, mistaken for purple a lot. It’s a spiritual colour used a lot in visions of the occult

ORANGE.

Positive: Physical comfort, food, warmth, security, sensuality, passion, abundance, fun.
Negative: Deprivation, frustration, frivolity, immaturity.

Orange is a stimulating colour, it’s bright and erratic, like energy is represented

PINK.

Positive: Physical tranquillity, nurture, warmth, femininity, love, sexuality, survival of the species.
Negative: Inhibition, emotional claustrophobia, emasculation, physical weakness.

More soothing and feminine than red, it can create the effect of elatedness

GREY.

Positive: Psychological neutrality.
Negative: Lack of confidence, dampness, depression, hibernation, lack of energy.

Grey is a colour with no emotional properties being the lack of anything, can be used to show neutrality

BLACK.
Positive: Sophistication, glamour, security, emotional safety, efficiency, substance.
Negative: Oppression, coldness, menace, heaviness.

Black is all colours, and light completely absorbed.

WHITE.
Positive: Hygiene, sterility, clarity, purity, cleanness, simplicity, sophistication, efficiency.
Negative: Sterility, coldness, barriers, unfriendliness, elitism.

Just as black is total absorption of light, white is total reflection.

BROWN.

Positive: Seriousness, warmth, Nature, earthiness, reliability, support.
Negative: Lack of humour, heaviness, lack of sophistication.

It’s a dark dirty colour, often used to show bleakness, or depression

Next we came up with some colour schemes.



And finally we came up with some ideas for the fonts we would use.





Thursday, 22 September 2011

Research

The main focus of this project is to change regulations in the UK. Although, it seems we are not the only ones who would like the regulations to change. Below is a website that shows all the available walls around the world that allows artists to display their work without fear of having it cleaned away, due to people finding it offensive.

www.legal-walls.net

Graffiti art is recognised as a worthy adversery form to many existing artists, and critics even TK MAX sells banksy prints.

There are a few others that agree that it should either be legalised or have more places dedicated to it, I have found a few sites similar to this one that promote the idea. However this is just a small amount compared to the global support that is given to good artists.

http://www.graffiti.org/faq/stowers.html

http://www.artsconnect.com.au/artists/graffiti/graffiti.htm

http://www.graffiti.org/faq/damico_a_legal_and_economic_analysis_of_graffiti.pdf

Graffiti Artist: C215



C215 is a Paris based graffiti artist who remains almost completely anonymous his “name” is apparently known to the few people who have managed to interview him, he does artistic graffiti art of people’s faces, this is definitely a good example of why certain graffiti styles should be promoted instead of painted over.